Use merge tags to personalize automated "thank you" emails to donors
You can use merge tags to personalize automated thank-you emails to donors throughout our platform.
Before you get started
Video Overview
Walkthrough
Before you get started
Video Overview
Walkthrough
Before you get started
Video Overview
Walkthrough
Before You Get Started
Video Overview
Walkthrough
The following merge tags can be used in both the subject line and the body of the email:
*|FNAME|* (this is the donor's first name)
*|LNAME|* (this is the donor's first name)
*|DONATION_AMOUNT|* (this is how much was donated)
*|DONATION_DATE|* (this is the date of the donation)
*|DONATION_TIME|* (this is the time of the donation)
An example of an automated thank-you email sent using merge tags in the subject line is:
*|FNAME|*, thank you for your *|DONATION_AMOUNT|* gift!
It will appear as:
Alex, thank you for your $50 gift!
Keep in mind that every thank-you email sent by Give Lively also includes tax receipt information that is automatically populated with the donor’s first and last name, donation date, amount, and time.
Note that thank-you messages/receipts are automatically sent to every donor. Nonprofits cannot opt out of this feature. At present, thank-you messages/receipts can only be reissued by Give Lively’s Member Support Team.
Example of a thank-you message

A note about payment forms
Give Lively has two generations of payment forms in use. Your choice of features will dictate which form appears. At present, the ability to send a custom thank-you email is supported by both generations of payment forms. Activation of this feature alongside the others on this list may trigger the second-generation payment form. Any combination of features beyond those detailed on the list will continue to see use of the first-generation form.
IMPORTANT: Both generations of payment forms guide donors through very similar giving experiences and there is no reason a nonprofit should favor one payment form over the other. Over the next few months, the new payment form will become the standard for all Give Lively donation pages. Learn more here.